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Released in 1979, this song became Williams’ ninth No. 1 hit on the U.S. Billboard Hot Country Singles chart, solidifying his place as a country music superstar [Wikipedia, “It Must Be Love (Don Williams song)”].

Background

But “It Must Be Love” is more than just chart success. It’s a timeless ballad that captures the exhilarating confusion and utter joy of falling head-over-heels. The song is a masterclass in country music songwriting, penned by the talented Bob McDill. McDill, known for crafting relatable narratives with a touch of poetic beauty, weaves a tapestry of emotions in this song [Country Music Hall of Fame and Museum, Bob McDill].

The song opens with a gentle guitar strumming, setting the stage for Williams’ signature smooth vocals. The first verse paints a picture of the narrator’s internal struggle: “First I get cold then hot, Think I’m on fire but I’m not, Oh, what a pain I’ve got, It must be love” The lyrics are simple, yet effective. They use physical sensations – hot and cold flashes – to illustrate the emotional turmoil within. This relatable imagery instantly draws the listener in.

“It Must Be Love” doesn’t rely on complex metaphors or flowery language. Instead, it uses everyday situations to express the all-consuming nature of love. The narrator can’t sleep, his mind consumed by thoughts of his beloved. He sees her in his dreams, a testament to the powerful grip she has on his heart.

The chorus, a simple yet powerful declaration, punctuates each verse: “There’s nothing I can do, All that I want is you, Look what I’m going through, It must be love” The repetition of “It must be love” emphasizes the narrator’s growing certainty. He may not understand these unfamiliar feelings, but he knows they must be a result of love.

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The song’s beauty lies in its simplicity. The melody is soothing, the instrumentation is sparse, allowing Williams’ vocals to take center stage. There’s a sense of vulnerability in his voice, a man completely surrendering to the powerful force of love.

“It Must Be Love” wasn’t just a hit for Williams. The song has been covered by numerous artists across various genres, a testament to its universal appeal. From the smooth stylings of Kenny Rogers to the soulful rendition by Conway Twitty, the song continues to resonate with listeners of all ages.

“It Must Be Love” is a prime example of what makes Don Williams such a beloved artist. His ability to capture the essence of human emotions in a simple, yet profound way, has earned him a loyal following and a place among country music’s greatest storytellers. So, the next time you hear those opening guitar chords, close your eyes and let yourself be swept away by the timeless beauty of “It Must Be Love”.

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